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Strategic Marketing Planning
Paperback
ISBN: 9781032463834
2023
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This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process.
Meer informatie
Druk
2
Verschijningsvorm
Paperback
NUR-code
780
Formaat1
246 x 174 x 23 mm
Gewicht
1047gram
Taal
Engels
Verschijningsdatum
01-11-2023
Uitgever
Taylor & Francis Group Limited
Nur code
780
Isbn
9781032463834
Verschijningsjaar
2023
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